List of Articles Hamid  Zargham Broujeni

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  1 - Identifying Goals of Strategic Alliances Case: Medical Tourism Businesses in Iran
  Ali Asghar Shalbafian Hashem   Aghazadeh hamid Reza Zargham Broujeni Ali  Heidari
  Strategic alliances stand among the most prominent collaborations between businesses. In service businesses such as tourism, due to heterogeneity in key elements, dominance of SMEs and high sensitivity of the industry regarding the environmental changes, strategic allia More

  Strategic alliances stand among the most prominent collaborations between businesses. In service businesses such as tourism, due to heterogeneity in key elements, dominance of SMEs and high sensitivity of the industry regarding the environmental changes, strategic alliances experienced more referrals. There seems to be no comprehensive study on how strategic alliances form in niche areas of tourism, like medical tourism, in Iran. This study focused on identifying the formation of strategic alliances among Iranian medical tourism businesses. Using snowball sampling, 17 experts in medical tourism were selected. Through semi-structured interviews, the data was gathered, and it was analyzed with MAXQDA10 software using theme analysis. Results showed that the goals behind the formation of medical tourism businesses could be categorized in eight key themes: 1) lifting legal barriers; 2) the contingencies of industry; 3) personal interests; 4) organizational goals; 5) customer-related goals; 6) strategic goals; 7) economic goals; 8) securing national interests. Manuscript profile
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  2 - A Conceptual Model for the Cultural Tourism Sustainable Development: a meta-synthesis approach
  Mohanna Nikbin hamid Reza Zargham Broujeni sayed reza salehi amiri kamran mohamadkhani farhad ghaffari
  Tourism is a powerful means of cultural transactions among societies. UNWTO predicted the following two decades (to 2030) to be the tourism sustainable growth period. Cultural tourism development could preserve the cultural and natural assets of destinations, enhance th More

  Tourism is a powerful means of cultural transactions among societies. UNWTO predicted the following two decades (to 2030) to be the tourism sustainable growth period. Cultural tourism development could preserve the cultural and natural assets of destinations, enhance the host communities’ quality of life, and delight the tourists. Following an interpretive approach and a systematic meta-synthesis technique, this paper systematically studied the scholarship in cultural tourism sustainable development. This study identified and categorized the extracted codes using a latent content analysis strategy. Based on the CASP criterion, the papers published in authentic Persian and English scientific databases by 2019 (Azar 1397) were selected. Maxqda 2018.1 was used to identify, group, analyze, and interpret the codes. One hundred four primary codes were grouped into 29 major and minor categories, and four main codes: i.e., dimensions, influential factors, impacts and challenges of cultural tourism sustainable development. We presented a conceptual model for cultural tourism sustainable development. Finally, by Cohen’s kappa index using SPSS, the validity of the results was measured 0.712, also verified by the experts excluding the authors. Manuscript profile
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  3 - Factors affecting investment in tourism sample regions of Tehran province (Case study of sample tourism regions of Shemiranat city)
  hamid Reza Zargham Broujeni Mahmood  Ziaee saeid anbarestani
  10.61186/journalitor.36064.11.24.109
  Tourism regions are among the most important resources for the development of the tourism industry. The status of Tehran province’s tourism regions shows that while twenty-nine tourism regions have been designated in the province, none of them are operationalized. There More

  Tourism regions are among the most important resources for the development of the tourism industry. The status of Tehran province’s tourism regions shows that while twenty-nine tourism regions have been designated in the province, none of them are operationalized. Therefore, considering the significance of investment in such regions, this study sought to identify the factors involved in promoting and/or hindering investments in tourism regions of the province (those located in Shemiranat city). To this end, the required data for this applied survey study were collected via a questionnaire. According to the results of the study, the factors mentioned above could be divided into four categories: “policy and regulations”, “preparatory studies”, “financial support”, and “knowledge promotion and capacity building”. In this regard, the highest mean among the inhibiting factors belonged to the disharmony between executive bodies, lack of regulations regarding the time required for the issuance of relevant permits by the competent authorities and organizations, the risk of inflation, and lack of well-trained managers and employees. As for the success factors, the highest mean was related to factors such as submitting the management of tourism regions to qualified people, the necessity of conducting comprehensive risk studies before deciding to hand over the project, creating support and development funds to provide sustainable resources for granting loans and facilities and fostering cooperation between the local community and investors. Manuscript profile
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  4 - Investigating Value Creation Framework through Tourism Services' Integrated Electronic Supply Chain
  Ozra Azizi hamid Reza Zargham Broujeni Mahmood Ziaee Mohammad Taghi Taghavifard
  10.52547/journalitor.36273.10.19.91
  Supply chains have evolved over time from improving supply-side processes to meeting customer needs and value chains. The fact that the tourism industry's customers want to get an integrated product requires an interactive framework for value creation among different st More

  Supply chains have evolved over time from improving supply-side processes to meeting customer needs and value chains. The fact that the tourism industry's customers want to get an integrated product requires an interactive framework for value creation among different stakeholders, the realization of which has always faced some barriers. As the Internet and the development of the tourism's electronic supply chain provide an interactive platform for integration, this study sought to identify the factors involved in the integration of the supply chain and to find out how to create value through the chain. To this end, a framework was proposed based on the categories, sub-categories, and concepts presented in previous studies using the meta-synthesis method. Having reviewed 175 abstracts, t119 items were examined in terms of the Critical Assessment Skills Program checklist, and 35 items were investigated in terms of their content. The study's findings indicated that different types of internal and external drivers and barriers affected the macro environment, chain, and different aspects of internal integration, suppliers (external), and customers. Therefore, it could be argued that the integration of the supply chain and co-creation of value leads to value creation for all stakeholders and that the electronic supply chain provides the interactive grounds for integration, co-creation, and value creation. Manuscript profile