List of Articles رضایتمندی

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  1 - Factors Affecting satisfaction and support of tourism in rural areas (Case study: Masjedsoleiman, Andika, and Lali Counties)
  alireza ahmadi
  One of the effective factors in the process of developing tourism is to consider the host community in the tourism areas and their satisfaction of such activities. Success of each tourism project is required raising knowledge and determination of effective factors on sa More

  One of the effective factors in the process of developing tourism is to consider the host community in the tourism areas and their satisfaction of such activities. Success of each tourism project is required raising knowledge and determination of effective factors on satisfaction and support of host community. Because of this, the study was aimed to determine the effective factors influencing the local residents’ satisfaction of tourism and also their support of this activity. In this research, a survey method was conducted. The population of this study includes all rural areas’ residents of Masjedsoleiman, Andika and Lali counties in Khuzestan province which benefits from Stratified random sampling with the sample size of 250. Data was collected by using questionnaires which its validity was confirmed by experts and its reliability was approved by Cronbach's alpha coefficient (α = 0/63 to 0/92). The results of the correlation test showed that the residents’ satisfaction of tourist areas has a meaningful relation (0/1) with perceived quality (r = 0/342), perceived image (r = 0/178), and commitment (r = 0/481) variables; and residents’ support variable (r = 0/442) was significantly associated and has a meaningful relation (0/1) with the variables of perceived quality (0/5), perceived value (0/179), perceived image (r =0/328), commitment (r = 0/567) and satisfaction (r = 0/451). Moreover, the results of regression analysis indicated that the variables of commitment, satisfaction and perceived image could explain a total of 38/2 % of the variations in residents’ support, and also the variable of perceived quality could explain a total of 11.7 % of the variation in residents’ satisfaction. Manuscript profile
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  2 - Psychological Carrying Capacity and Lake Beach Management in Zayanderud Dam
  Kamran Shayesteh Zahra  Sheikhi Alireza  Ildoromi
  Psychological Carrying Capacity differs among people based on their culture, the characteristics of the study area, and psychological and social factors. Congestion is the most direct physical and psychological indicator of the increasing number of tourists and is in a More

  Psychological Carrying Capacity differs among people based on their culture, the characteristics of the study area, and psychological and social factors. Congestion is the most direct physical and psychological indicator of the increasing number of tourists and is in a close connection with Psychological Carrying Capacity. This study investigated the Psychological Carrying Capacity in the lake beach of Zayanderud Dam in Isfahan province. Visitors’ satisfaction level was coded and tested based on 16 parameters of the Likert spectrum in five scales, from -2 (Very Dissatisfied) to +2 (Very Satisfied). Safety in the area (86.4%) was the most satisfying parameter and the most dissatisfying parameter was the beach benches (54.4%). The Importance-Performance Matrix showed that except for the congestion, the beach benches, and the entrance fee, the importance for all parameters was upper than 90%, and among all, cleanliness (i.e. no litter) was the most important (100%). Perceived Sense of Crowding and Social Norm Curve (based on ICT technology) were used to define 3797 visitors and the acceptable thresholds between 1370 and 8375. To the question of how the crowd affected the visiting quality, over 50 percent of tourists responded that people’s presence increased their enjoyment of tourism activities. The results also showed that more than half of the visitors would pay an entrance fee if the fees were to conserve the beach area. Manuscript profile
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  3 - The Impact of Destination Image and Satisfaction on Heritage Tourists’ Loyalty: resenting a Conceptual Model (Case Study: World Collection of Sheikh Safi al-Din Ardabili)
  Habib Shahbazi Shiran Roya Esmi
  The restoration, preservation, and prosperity of historical monuments in Iran are directly related to the presence of heritage tourists. Therefore, the present study aimed to investigate the impact of destination image and satisfaction on heritage loyalty within a conc More

  The restoration, preservation, and prosperity of historical monuments in Iran are directly related to the presence of heritage tourists. Therefore, the present study aimed to investigate the impact of destination image and satisfaction on heritage loyalty within a conceptual model based on the visitors of Sheikh Safi al-Din Ardabili collection in Ardabil, Iran. The research method was descriptive-survey and the sample size was determined to be 375 people by using available sampling method and Cochran formula (unspecified population size). Data were analyzed using the SPSS and AMOS softwares. Results showed that most respondents had relatively high satisfaction with their visit to the collection. According to the results of structural equations analysis, the most effective variables related to loyalty, destination image and tourist satisfaction were the variables of tourists' revisit of the collection, awareness and interest and tourism costs, respectively. The destination image also has a significant effect on satisfaction; But effect of destination image on the heritage tourists’ loyalty is mediated by the mediating variable of satisfaction. Therefore, the focus of heritage tourism marketing programs on improving the destination image among heritage tourists would not necessarily lead to an increase in tourists' revisit from the collection. But, attention to satisfaction variable, especially reducing tourism costs and increasing the security feeling, can have more effect on tourists’ loyalty. Manuscript profile