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List of Articles Isfahan Open Access Article Abstract Page Full-Text 1 - Tourists’ Motivations for Traveling to Isfahan: A Comparative Study Concerning Both Genders Mohammad Open Access Article Abstract Page Full-Text 2 - Exploring Citizens View on Fast Food and Effective Factors in its Development: A Case Study of Isfahan Citizens atiyeh Aliakbari masoud taghvaei Open Access Article Abstract Page Full-Text 3 - Brand Citizenship Behavior, Brand Leadership, Brand Passion, Isfahan, SEM amirreza konjkav monfared saeid saeida ardakani farzaneh zarabkhaneh 10.52547/journalitor.35995.11.22.25 Open Access Article Abstract Page Full-Text 4 - Explaining Socio-cultural Factors Affecting Creative Tourism From the Tourists’ Perspective: A Case Study of Zayandehrood Visitors Faezeh Mohaghegh masoud taghvaei Negin sadeghy 10.52547/journalitor.36220.11.21.69